MWM EP. 35 From Grit to Gourmet – Grace Bryan

In this episode of Minutes with Mike, host Mike Ryan interviews Grace Bryan, co-founder of Juicy Brick. Grace shares her unconventional journey from the event industry to founding Juicy Brick, a food and beverage innovation agency. The conversation explores the challenges and triumphs of starting a business, the importance of client relationships, and the impact of AI on the food industry. Grace also discusses the significance of trend reports and how Juicy Brick is positioning itself in a competitive market.

Chapters

00:00 Introduction to Juicy Brick and Grace Bryan’s Journey

03:55 Transitioning from Events to Food and Beverage

06:47 The Birth of Juicy Brick

09:53 Building a Startup: Challenges and Triumphs

12:53 Juicy Brick’s Unique Approach to Food and Beverage

15:42 Team Dynamics and Expertise at Juicy Brick

18:33 Expert Collaboration in Product Development

22:27 The Importance of Clear Communication in Client Relationships

25:23 Managing Client Expectations with Time and Budget

30:22 Leveraging Trends and Media Opportunities

32:36 Building Trust Through Transparency and Communication

35:58 Recognizing Success in Business

36:43 The Evolution of Influencer Marketing

37:56 Staying True to Your Niche

39:26 Innovative Approaches to Influencer Marketing

41:56 Creating Viral Moments

42:03 The Importance of Trend Reports

42:10 Collaborative Content Creation

44:37 The Story Behind Juicy Brook

45:37 Future Innovations and Growth

About the Guest

https://www.linkedin.com/in/grace-bryan-juicy-brick