Abby Wallach – Resilience, reinvention, and the power of storytelling take center stage in the latest episode of Minutes With Mike.

Beauty industry innovator, category creator, storyteller, and Scentinvent Technologies, Co-founder and CEO, Abby Wallach joins host Mike Ryan and co-host Alfonsina Messina, VP of Sales & Client Experience, to share how curiosity, bold moves, and community have shaped her journey across PR, entertainment, digital media, and fragrance innovation.

Highlights from the conversation include:
✨ How early PR and entertainment roles built a powerful foundation
✨ Why BeautifulStranger.tv put Abby at the forefront of digital beauty content
✨ The risks and rewards of pioneering a new fragrance category with Scentinvent
✨ The role of mentorship, community, and storytelling in building enduring brands

Packed with insights and stories, this episode offers a candid look at what it truly takes to innovate, reinvent, and lead in beauty and beyond.

Minutes With Mike is a PIMS produced podcast.